Clovia, an Indian D2C fashion, lingerie and personal care brand for the urban millennials, has unveiled  Skivia, a product rebrand designed to give customers naturally infused and chemical-free skincare and haircare products from the House of Clovia.
 
A made-in-India product line, Skivia features superfood ingredients for skin and hair to solve every day as well as specific beauty needs. Chemical, paraben and sulphate free, Skivia offers hair care & skin care products ranging from nourishing, deep hydrating, calming body butter creams, body washes, face scrubs, face masks, face washes, spot corrector cream, face oils, face serums to shampoos and conditioners.
 
Furthermore, the brand has tapped Indian TV actress and Big Boss 15 winner—Tejasswi Prakash—to promote its revamped Kumkumadi range of Ayurvedic skin care products from Skivia.
 
Commenting on the collaboration, Tejasswi, said, “I am very conscious with regards to the skin care products I use. I teamed up with Clovia once I tried their Skivia range of products. I think their Kumkumadi range has the best organically infused and chemical-free products available today.”
 
Commenting on the re-branding, Neha Kant, founder & director, Clovia, said “Clovia endeavors to constantly innovate to provide our customers with unrivalled personal care options. With Skivia, we acknowledge the consumers’ desires for organic products in skincare and hair care. The entire range is made with natural ingredients for all skin types and is gender neutral.”
 
Skivia is available at Clovia’s website, Myntra, Nykaa, Flipkart and Amazon; at Clovia’s retail outlets, multi-brand outlets and large format stores like Lifestyle, Central, Brand Factory, Unlimited, and Globus.